Season 2
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π Omni-Escaler
Masterclass Series
Learn. Connect. Grow.
HURRY! Our Next Masterclass with Networking starts in
Master Your Marketing & Growth β And Build Your Network Along the Way
Join the Omni-Escaler Masterclass Series β a season of live, hands-on workshops designed for entrepreneurs, micro and small business owners who want to scale smarter.
Everything You Need to Learn, Implement, and Grow.
Each event dives deep into one essential growth topic β from email marketing and online reviews to paid ads, CRM, AI tools, and beyond.
The strategies, tools, and expert guidance shared in this series easily match the value of a Β£2,500 consulting package β but are available to you for a fraction of the cost.
But this isnβt just about learning.
Every session is also a networking event.
Meet other small business owners, introduce yourself, and make valuable connections through structured networking, with breakout rooms for group discussions or one-to-one conversations.
Everything You Need to Learn, Implement, and Grow.
Each event dives deep into one essential growth topic β from email marketing and online reviews to paid ads, CRM, AI tools, and beyond.
The strategies, tools, and expert guidance shared in this series easily match the value of a Β£2,500 consulting package β but are available to you for a fraction of the cost.
But this isnβt just about learning.
Every session is also a networking event.
Meet other small business owners, introduce yourself, and make valuable connections through structured networking, with breakout rooms for group discussions or one-to-one conversations.
π― What Youβll Learn in The Omni - Escaler Masterclass Series:
Email Marketing Mastery
How to build segmented lists and trigger handsβfree email/SMS sequences that turn firstβtime visitors into loyal buyers.
ποΈ Date: Mon, 8th Sept 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Reviews & Reputation
Collect, respond to and showcase online reviews so they boost local SEO, trust and salesβeven when feedback is negative.
ποΈ Date: Mon, 15th Sept 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
AI in Marketing & Sales
Practical uses of voice bots, growth assistants and generativeβAI tools to speed up lead responses and keep your pipeline full.
ποΈ Date: Mon, 22nd Sept 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Paid
Advertising
Leanβbudget ad strategies for microβbusinesses: targeting, splitβtesting and tracking ROI without wasting spend.
ποΈ Date: Mon, 29th Sept 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Social Media Management
Choosing the right channels, batching content and using affordable tools to keep an engaging presence with minimal time.
ποΈ Date: Mon, 6th Oct 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
past event
Email Marketing Mastery
How to build segmented lists and trigger handsβfree email/SMS sequences that turn firstβtime visitors into loyal buyers.
ποΈ Date: Monday 8th September2025
β° Time: 5:00-6:30 PM UK
π» Location: Live via Zoom
π· Cost: Only Β£6
Reviews & Reputation
Collect, respond to and showcase online reviews so they boost local SEO, trust and salesβeven when feedback is negative.
ποΈ Date: Monday 15th September 2025
β° Time: 5:00-6:30 PM UK
π» Location: Live via Zoom
π· Cost: Only Β£6
AI in Marketing & Sales
Practical uses of voice bots, growth assistants and generativeβAI tools to speed up lead responses and keep your pipeline full.
ποΈ Date: Monday 22nd September 2025
β° Time: 5:00-6:30 PM UK
π» Location: Live via Zoom
π· Cost: Only Β£6
Paid
Advertising
Leanβbudget ad strategies for microβbusinesses: targeting, splitβtesting and tracking ROI without wasting spend.
ποΈ Date: Monday 29th September 2025
β° Time: 5:00-6:30 PM UK
π» Location: Live via Zoom
π· Cost: Only Β£6
Social Media Management
Choosing the right channels, batching content and using affordable tools to keep an engaging presence with minimal time.
ποΈ Date: Monday 6th October 2025
β° Time: 5:00-6:30 PM UK
π» Location: Live via Zoom
π· Cost: Only Β£6
Funnels & Lead Generation
Designing landing pages and automated followβups that capture prospects and nudge them stepβbyβstep toward purchase.
ποΈ Date: Mon, 13th Oct 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Referral & Loyalty Programs
Setting up reward systems and CRM automations that turn happy customers into repeat buyers and brand advocates.
ποΈ Date: Mon, 20th Oct 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Content Marketing & Storytelling
Crafting a brand narrative and repurposing one idea into blogs, videos and posts that attract and educate your audience.
ποΈ Date:Mon, 27th Oct 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Customer Journey Mapping & Lifecycle Automation
Visualising every touchpoint and using dataβdriven triggers to deliver the right message at the right time.
ποΈ Date: Mon, 3rd November 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Local SEO & Google Business Optimisation
Fineβtuning your Google Business Profile, local keywords and citations to dominate the mapβpack and drive calls.
ποΈ Date: Mon, 10th Nov 2025
β° Time: 5:00-6:30PM
π» Location: Live via Zoom
π· Cost: Only Β£6
Funnels & Lead Generation
Designing landing pages and automated followβups that capture prospects and nudge them stepβbyβstep toward purchase.
ποΈ Date: Monday 13th October 2025
β° Time: 5:00-6:30 PM UK Time
π» Location: Live via Zoom
π· Cost: Only Β£6
Referral & Loyalty Programs
Setting up reward systems and CRM automations that turn happy customers into repeat buyers and brand advocates.
ποΈ Date: Monday 20th October 2025
β° Time: 5:00-6:30 PM UK Time
π» Location: Live via Zoom
π· Cost: Only Β£6
Content Marketing & Storytelling
Crafting a brand narrative and repurposing one idea into blogs, videos and posts that attract and educate your audience.
ποΈ Date: 27th October 2025
β° Time: 5:00-6:30 PM UK Time
π» Location: Live via Zoom
π· Cost: Only Β£6
Customer Journey Mapping & Lifecycle Automation
Visualising every touchpoint and using dataβdriven triggers to deliver the right message at the right time.
ποΈ Date: Monday 3rd November 2025
β° Time: 5:00-6:30 PM UK Time
π» Location: Live via Zoom
π· Cost: Only Β£6
Local SEO & Google Business Optimisation
Fineβtuning your Google Business Profile, local keywords and citations to dominate the mapβpack and drive calls.
ποΈ Date: Monday 10th November 2025
β° Time: 5:00-6:30 PM UK Time
π» Location: Live via Zoom
π· Cost: Only Β£6
What would it cost to figure this out on your own β or hire a consultant to do it for you? Easily over Β£2,500. But weβve made it affordable, because small businesses deserve real strategies that work.
What would it cost to figure this out on your own β or hire a consultant to do it for you?
Easily over Β£2,500.
But weβve made it affordable, because small businesses deserve real strategies that work.
As part of our mission to support micro and small business owners, each session is available for just Β£6 per event β or unlock the full 10-event series for a 10% discount
Whatβs Included:
Across 10 expert-led sessions, youβll gain the tools, strategies, and support typically reserved for private consulting β all designed specifically for micro and small business owners.
β 20+ hours of live, expert-led training
β Real-world use cases and proven marketing strategies
β
Hands-on CRM and AI walkthroughs
β
Exclusive templates, demos, and bonus resources
β
Live Q&A, structured networking, and ongoing support through our private community group
Get the expert insights, the proven systems, and the connections β all designed to help your business grow smarter, without breaking the bank
Choose Your Journey:
Sign up for individual masterclasses based on the topics that matter most to you.
Or unlock the Full Season 2 Bundle β get access to all eight events and save 10% with the bundle offer.
Each masterclass is delivered live via Zoom and includes access to recordings, handouts, and bonus resources.
Why Join the Omni-Escaler Masterclass Series?
β Learn directly from marketing and growth experts
β Focus on clear, actionable strategies (no fluff, no jargon)
β Build your network with fellow business owners through structured networking
β Get exclusive access to handouts, replays, and checklists
β Stay connected between sessions in our private Omni-Escaler Community Group
π± Stay Connected After Every Event
Your learning (and networking) doesnβt end when the session wraps up.
Every attendee receives an exclusive invite to the Omni-Escaler Community Group, where you can:
π¬ Watch the session replays and download handouts anytime
β Ask questions and get feedback from experts and peers
π€ Keep growing your network with fellow attendees and new members
π§ How It Works:
π Live Zoom Sessions β each packed with practical insights and Q&A
π€ Structured Networking β a 60-second intro for every attendee + breakout rooms
π Access to Replays & Resources β recordings, handouts, swipe files
π Join the Community β stay supported between sessions
Take a Closer Look at What Youβll Learn in Each Masterclass
π¬ Email Marketing Mastery
How to Avoid Spam and Boost Conversions in 2025
ποΈ Mon, 8th Sept 2025 | β° 5:00-6:30PM
In this foundational session, you'll learn how to set up your email marketing the right way β so you actually reach inboxes, connect with your audience, and generate consistent results. Whether you're starting from scratch or fixing what's broken, this workshop will help you build smarter campaigns that convert.
π What You'll Learn:
β Why emails go to spam (and how to stop it)
β Email authentication: SPF, DKIM & DMARC made simple
β Branded sending: domain setup and credibility tips
β Subject lines that get opened
β Nurture sequences that run on autopilot
β Timing and list segmentation strategies
β CRM walkthrough: build and trigger automated journeys
π You'll Also Get:
π A downloadable checklist: 10 Steps to Stay Out of Spam
π Subject Line Swipe File
𧩠Email Sequence Template
π₯ Full session replay via the Omni-Escaler Community Group
β Reviews & Reputation Mastery
The Silent Engine of Business Growth
ποΈ Mon, 15th Sept 2025 | β° 5:00-6:30PM
In a world where buyers Google before they buy, your reviews can make or break the sale β whether you know it or not. In this session, you'll learn how to take control of your online reputation, turn happy customers into brand advocates, and use the power of social proof to win more trust, clicks, and conversions. You'll also discover how to handle negative feedback with confidence and use automation to request and respond to reviews more efficiently.
π What You'll Learn:
β Why online reviews are critical for local SEO & conversions
β The platforms that matter most (Google, Facebook, etc.)
β How to ethically ask for reviews that people actually write
β Strategies to handle both positive and negative feedback
β Using automation to streamline your review process
β Tools for review response templates & AI-generated replies
β Real-world examples of small businesses doing it right
π You'll Also Get:
π Review request scripts & templates
π Response formula for negative reviews
𧩠AI-powered review response walkthrough
π₯ Full session replay via the Omni-Escaler Community Group
π€ AI in Marketing & Sales
Smarter Tools, Faster Growth
ποΈ Mon, 22nd Sept 2025 | β° 5:00-6:30PM
AI is no longer just for big tech β itβs a small business game-changer. In this session, youβll discover how to use AI to automate your lead follow-up, boost productivity, and streamline customer communication. Weβll show you practical, real-world tools like AI reps, growth assistants, and chatbots that help you do more in less time β even with a tiny team.
π What You'll Learn:
β What AI actually is (and what it isnβt) β demystified
β The best free and affordable AI tools for small businesses
β How AI can streamline sales, lead nurturing, and customer service
β Building and deploying voice AI agents and chatbots
β Content creation with AI: emails, posts, replies, scripts
β Privacy, control, and how to keep the human touch
β Real use cases and step-by-step setup walkthroughs
π You'll Also Get:
π AI tool cheat sheet (free & paid)
π Voice bot script template
𧩠Lead nurture automation examples
π₯ Full session replay (via the community group)
π’ Paid Advertising
Smarter Ads on a Lean Budget
ποΈ Mon, 29th Sept 2025 | β° 5:00-6:30PM
Paid ads donβt have to be expensive β they just need to be smart. This session shows you how to run high-impact ads on Google, Facebook, and LinkedIn without wasting budget. Youβll learn targeting techniques, creative best practices, and how to track whatβs really working so every pound counts.
π What You'll Learn:
β Choosing the right platform: Meta, Google, or LinkedIn?
β Targeting local audiences without overspending
β Writing ad copy that clicks and converts
β A/B testing your ads the simple way
β Understanding key metrics: CPC, CTR, ROI
β Tracking results and adjusting for performance
β Integrating your CRM to capture and nurture leads automatically
π You'll Also Get:
π Ad platform comparison guide
π High-performing ad copy templates
𧩠ROI tracking worksheet
π₯ Full session replay via the Omni-Escaler Community Group
π± Social Media Management
Consistency Without the Overwhelm
ποΈ Mon, 6th Oct 2025 | β° 5:00-6:30PM
Posting consistently shouldnβt take over your life. In this session, youβll learn how to manage social media with less stress β from choosing the right platforms to planning content in batches and using affordable tools that save hours each week. It's about showing up smart, not constantly.
π What You'll Learn:
β How to choose the right channels for your audience
β Time-saving content batching and planning techniques
β Simple strategies for creating engaging, authentic content
β Scheduling tools like Buffer, Canva, and Escaler
β How to build a weekly/monthly content calendar
β Managing engagement without burning out
β Keeping your brand consistent across platforms
π You'll Also Get:
π Social media planning template
π Weekly content calendar builder
𧩠Tool list for scheduling and design
π₯ Full session replay (via the community group)
π Funnels & Lead Generation
Turn Clicks Into Customers
ποΈ Mon, 13th Oct 2025 | β° 5:00-6:30PM
A funnel isnβt just a buzzword β itβs the system that moves people from βjust lookingβ to βready to buy.β In this masterclass, youβll learn how to design simple, effective funnels tailored to your business goals. From landing pages to follow-ups, weβll show you how to automate the journey and turn interest into income.
π What You'll Learn:
β What a funnel actually is (and how to use one)
β The AIDA model: Attention, Interest, Desire, Action
β How to build high-converting landing pages
β Lead magnets that drive signups
β Email and SMS follow-up sequences that work
β Funnel tools that are easy to use (no coding!)
β Examples of funnels across industries: services, coaching, local, ecommerce
π You'll Also Get:
π Funnel planning worksheet
π Landing page checklist
𧩠Email/SMS follow-up templates
π₯ Full session replay via the Omni-Escaler Community Group
π€ Referral & Loyalty Programs
Turn Happy Customers Into Repeat Buyers & Brand Advocates
ποΈ Mon, 20th Oct 2025 | β° 5:00-6:30PM
Referrals and loyalty are the hidden engines behind many thriving small businesses. In this session, youβll learn how to create simple, rewarding systems that increase repeat business, encourage word-of-mouth, and help you grow without constant prospecting. Weβll show you how to automate it all using CRM tools β even with a tiny team.
π What You'll Learn:
β Why referrals convert better and last longer
β How to design referral programs that actually get used
β Two-sided reward strategies (for the referrer and the friend)
β Building loyalty programs: points, punch cards, tiers, and more
β Triggering referrals through email, SMS, or QR codes
β Automating it all with CRM workflows
β Real examples from gyms, cafes, consultants, and service businesses
π You'll Also Get:
π Referral script templates and reward examples
π Loyalty program planning sheet
𧩠CRM workflow guide for tracking & automation
π₯ Full session replay (via the community group)
π Content Marketing & Storytelling
Craft Stories That Build Trust and Drive Action
ποΈ Mon, 27th Oct 2025 | β° 5:00-6:30PM
Learn how to turn your brand story into a powerful growth engine. This session teaches small business owners how to attract customers, build trust, and drive engagement using strategic content and authentic storytelling. Discover how even one strong story can fuel your entire marketing across social, email, blogs, and more.
π What You'll Learn:
β What content marketing really is β and why it matters
β The science behind storytelling and emotional connection
β Crafting your brandβs narrative: values, origin story, customer experiences
β Turning real stories into blog posts, videos, emails, and social media
β Building a content calendar and engaging your audience consistently
β Real-life small business examples that made it work
π You'll Also Get:
π Campaign walkthrough: plan and launch a storytelling-based content campaign
π Hands-on frameworks for story-driven posts and videos
𧩠Step-by-step guide for repurposing content across formats
β Bonus: How to save time using AI tools like Escaler
π₯ Full session replay via the Omni-Escaler Community Group
πΊοΈ Mastering the Customer Journey
Turn every customer interaction into a conversion opportunity
ποΈ Mon, 3rd November 2025 | β° 5:00-6:30PM
In this strategic masterclass, you'll learn how to map the full customer experience β from first touchpoint to lifelong loyalty β and automate it using behavioral triggers and lifecycle logic. Whether you're nurturing leads, closing sales, or reactivating lapsed buyers, you'll walk away with a practical framework you can apply immediately.
π What You'll Learn:
β What a customer journey really is (and why most small businesses miss it)
β The 5 lifecycle stages and key touchpoints that drive loyalty
β How to build automated flows that follow up, follow through, and convert
β Where most businesses drop the ball β and how to fix it
β Why personalised timing beats generic campaigns every time
π You'll Also Get:
π Journey mapping worksheets and examples
π Automation templates powered by Escaler
𧩠Step-by-step setup guide with pro tips
π₯ Full session replay (via the community group)
π Local SEO & Google Business Optimisation
Own the map β drive more local traffic, calls, and sales
ποΈ Mon, 10th Nov 2025 | β° 5:00-6:30PM
This session shows you how to dominate local search results and turn Google into your most reliable source of warm, high-converting leads. Learn how to fully optimise your Google Business Profile, improve your rankings in the map pack, and get more reviews, clicks, and calls β all without paying for ads.
π What You'll Learn:
β How local SEO works and why itβs different from general SEO
β How to fully optimise your Google Business Profile (GBP)
β Keywords, categories, and photo strategies that boost visibility
β Citation management and why consistency matters
β How reviews and posts influence local rankings
β Simple tools for tracking performance and local engagement
π You'll Also Get:
π GBP optimisation checklist
π Local SEO keyword guide
𧩠Templates for posts, Q&A, and review responses
π₯ Full session replay via the Omni-Escaler Community Group
β° Donβt Miss Your Chance to Learn, Connect, and Grow
Seats are limited for each live session to keep the experience interactive and valuable for everyone.
The next masterclass is just around the corner β reserve your spot today and be part of the conversation.
Our Next Event Starts In
FEATURED GUEST HOSt
Andras Tasi, CO-Founder & CEO at Esemdee | Digital Marketing Expert
Andras brings over 25 years of experience in Marketing and Sales, having owned and sold five businesses across various industries. He currently leads Esemdee a successful Mark-tech company, managing global digital campaigns and driving growth for brands of all sizes.
At the Omni-Escaler Workshops, Andras shares practical strategies in email marketing, automation, video marketing, and AI-powered growth. With a focus on building efficient systems that generate leads and boost conversions, his mission is to help professionals scale their digital marketing efforts effectively.
What People are Saying...
"I didnβt realise how much I was leaving on the table until this workshop. The strategies for asking for reviews and managing feedback were incredibly practical β I implemented one tip the next day and got three 5-star reviews within a week. This session is a must for any small business looking to build trust and stand out online."
Lisa M., Wellness Coach & Small Business Owner
β Frequently Asked Questions
How will I receive access to the workshop?
Youβll get a confirmation email right after you register. Your Zoom link and event details will follow shortly before the session.
Will the session be recorded?
Yes! Every masterclass is recorded. The replay, along with handouts and bonus materials, will be available inside the Omni-Escaler Community Group after each event.
Can I join the community if I only attend one workshop?
Absolutely. All workshop participants β whether attending a single event or the full series β get access to the community group.
Do I need to be an Omni Business Development Network member to join?
No. The masterclass series is open to all small and micro business owners, whether you're an Omni member or not.
How does the networking part work?
Each session includes time for structured networking. Every attendee gets a quick 60-second intro, followed by breakout rooms for small-group discussions or one-to-ones. Itβs a great chance to meet, share, and collaborate with other entrepreneurs.
What if I miss a live session?
No problem! All registrants will have access to the full recording and handouts through the community group β so you can catch up anytime.
β° Reserve Your Spot Today
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